Master P Reportedly Wants To Buy Reebok

The current price tag comes in at a whopping $2.4 billion.
Master P could potentially be one of the owners of Reebok in the near future.
Forbes reports that its German sportswear parent company Adidas is looking to sell the sports brand and the man behind No Limit Records is in talks to buy it along with former NBA star Baron Davis

Speaking with Forbes about the company that could sell for as much as $2.4 billion, Master P and Davis explained their reason for potentially acquiring ownership.
“I think Reebok is being undervalued,” said Davis. “I left Nike as a 22 year-old kid representing myself and made the jump to Reebok, which took a chance on me as a creative and as an athlete.”
“I want the people I know, athletes, influencers, designers, celebs, to sit at the table with me,” he continued.
While Reebok has struggled to make a dent with today’s influencers and tastemakers, Master P believes that he and Davis have a plan to not only reinvigorate the brand but create multiple opportunities connected to Reebok for the Black community.
“As we focus on turning Reebok into a lifestyle brand, not just a basketball brand, our most important initiative will be to put money back into the community that built this company,” he said.
Master P would be the latest artist within hip-hop to collaborate with the brand following recent collaborations featuring both Cardi B and Kendrick Lamar. Before that, Jay-Z signed with Reebok back in 2003 and released the S. Carter shoes, leading to a 17% increase in footwear sales for the brand in 2004.

NEW YORK, NEW YORK – JULY 09: Master P visits Build to discuss the movie “I Got the Hook Up 2” at Build Studio on July 09, 2019 in New York City. (Photo by Michael Loccisano/Getty Images)

Blogs

AKON’S CITY IS A BUST

AKON’S CITY IS A BUST

Akon’s futuristic city in Senegal is not happening. The country has taken back the land for the multi-billion-dollar project, which was going to be called Akon City.Senegal will use the land for a resort built with private funding.Last year, Akon was given two weeks to start construction. After there was no movement, and Akon missed…

CRAIG ROBINSON LEAVING COMEDY

CRAIG ROBINSON LEAVING COMEDY

Craig Robinson is leaving comedy.In a recent post on Instagram, The Office actor shared that he’s giving up comedy to focus on “something bigger.”“Life update: I’m officially quitting comedy to focus on my true calling. Stay tuned. I’m working on something huge,” he wrote in the video caption.He teased what his next venture might be in a follow-up…

ANOTHER RECORD FOR SZA AND KENDRICK

ANOTHER RECORD FOR SZA AND KENDRICK

Kendrick Lamar and SZA’s Grand National Tour brought in some serious cash. Billboard reports that Grand National is the highest-grossing co-headlining tour ever. The outing has grossed $254.6 million with 1.1 million tickets sold from 23 shows. By comparison, JAY-Z and Beyoncé‘s On the Run II Tour is the only other joint tour to hit…

LEBRON JAMES IS NOT RETIRING

LEBRON JAMES IS NOT RETIRING

LeBron James, 40, isn’t ready to retire yet. King James is staying with the Los Angeles Lakers for another season and he’s set to head into his 23rd NBA season. He’s been playing for the Lakers since 2018 and he won an NBA Championship with the team in 2020. Now, he’s hoping for another one…