Nike Stock Closes At An All-Time High In Aftermath Of Colin Kaepernick Ad Campaign

9-14-18-ERNIE ALLEN’S-TOP STORY-

 

When Nike selected Colin Kaepernick to be the face of its “Just Do It” 30th-anniversary ad campaign, one analyst noted that the move proved the company knows its customer, and they would boost sales.

Nearly two weeks after the ad provoked calls for boycotts, shares hit an all-time high, closing at $83.47 Thursday — an all-time high for the company.

According to a report from Bloomberg, Nike had previously faced a dip in its stock price immediately after its Kaepernick announcement, dropping nearly 3 percent in the next day of trading at the New York Stock Exchange. That fall has since been made up and more, per Yahoo.

Nike’s Colin Kaepernick ‘Just do it’ campaign is a two-minute video featuring the former 49er narrating stories of athletes who have beaten the odds, ending with the words: “It’s only crazy until you do it,” then changing to “Just do it.”

Nike and Kaepernick riled up conservatives and the mentally malnourished who were outraged by the ad and planned boycotts, some burned their Nike gear and one Louisiana mayor tried to ban the brand from being sold at public facilities before pulling back. Donald Trump tweeted that Nike was getting “absolutely killed with anger and boycotts.”

As it turns out, a spike in sales and brand awareness was worth the backlash, and so far it seems Nike is being proven right by betting on Kaepernick.

Ny Magee, EURWeb.com

Blogs

LATTO GETS CALLED OUT AND DELIVERS!

LATTO GETS CALLED OUT AND DELIVERS!

Latto was big-timing on social media, and a fan called her out for it. Latto posted on X, “My fav thing about being rich is going out to eat damn near every day & ordering wtvr tf I got a taste for.” The fan replied, “Not rn Latto. Pls. It’s rent szn.” After realizing there…

DIDDY’S HOMES RAIDED

DIDDY’S HOMES RAIDED

Diddy is in the crosshairs of law enforcement on both coasts. Federal agents have descended on his Beverly Hills home and his home in Miami. These raids happened on Monday afternoon around 4 pm ET. Law enforcement were seen walking through the house with guns drawn and there are people being questioned in the front…

BRUNO MARS IS $50 MILLION IN DEBT

BRUNO MARS IS $50 MILLION IN DEBT

Someone needs to pull Bruno Mars out of the casino. According to NewsNation, Mars owes MGM Las Vegas some serious loot from gambling debts. An insider said, “He owed millions to the MGM,” and “(MGM) basically own him.” The debt allegedly got up to $50 million at one point. It seems Mars’ weakness was at…

MIKE TYSON IS GETTING BACK IN THE RING

MIKE TYSON IS GETTING BACK IN THE RING

Jake Paul is set to fight former heavyweight champion Mike Tyson in a boxing match that will be live-streamed on Netflix. The bout is scheduled to take place on July 20 at the AT&T Stadium in Texas and will be available to all Netflix subscribers. Jake Paul says, “My sights are set on becoming a…